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Sales Failure is a Rite of Passage with Kyle Coleman #345

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Sales Failure is a Rite of Passage with Kyle Coleman #345

Are you perfect? I know I’m not. In fact failure, has been a reoccurring event throughout my life. But it’s from that failure, I’ve found a path to success. Winning sales is founded on sales failure, which according to our guest is a rite of passage. Just like past guests Nikki Ivey and Josh Roth, this week we meet another member of SDR Defenders, Kyle Coleman. Kyle is a strong proponent for SDR, Sale Development Reps. They have cold calling responsibilities they shoulder day after day. In today’s episode, Kyle shares advice on cold calling confidence, professional growth, and why you need to work for a company that you believe in. Unless you’re 100% happy with your current job, this is the episode for you.

The Sales Failure We Overcome

Many sellers chase a paycheck instead of job that fits their lives. This is an accident waiting to happen. What separates the good from the great is how sellers respond to mistakes. Confidence is the ability to course correct, experiment and take action. Sales failure is sales opportunity.

Next be noteworthy. If you can stick out from the competition, you can find success. It’s a very noisy world. Get your buyers to STOP and listen. Do this by understanding your buyer persona. Know what matters to prospects and frame your solution to help.

Finding a Job That Works

If you don’t believe in the thing you’re selling, it will always hold you back. Kyle seriously vets employers before accepting a position. Do the same thing. Your next position, should set you up for a growth path. This position should create opportunity for you to grow your job skills. When you are successful in this new job, money and appreciation will follow. Don’t chase money, chase opportunity.

Take Action Advice Avoid Sales Failure

1. Wash you hands.
2. Focus on your LinkedIn network. Become known and grow your own brand.

How To Find Kyle Coleman

Thank Our Sponsor Habanero Media

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Past Episodes for SDRs

Sales Consulting To Grow Your Business

Pat helps technology startups and businesses discover the true value they bring to market, find customers who deeply appreciate that value then scale that process to extraordinary profits. We do this with modern 2020 sales and marketing techniques. 

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Pushy sales doesn’t work! The key is to build trust over time. What  tools do we use?  LinkedIn, Email and the power of the Voice Mail.

We believe and teach the value of a helping mindset. Your prospective customers have challenges, hopes and aspirations. They need your help. All you need to do is build their trust, and faith, in your organization. Learn  how we help here. Once it’s clear you can help, you will have loyal clients for life. When you bring value you make sales. Or if you’re a startup, learn sales for engineers and skills to promote your new venture.

Got a Question?

Something about today’s episode got you thinking? Do you have a question or a comment you’d like share?

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