How To Power up For Profits with Kathleen Gage #280

It’s a noisy world in the land of marketing, ads and sales. Are you finding it difficult to be seen for the value you bring? Our guest Kathleen Gage is a business strategist who has made it her mission to teach solo and small business owners how to become visible to their market through the power of clarity of their message and to package their core message into speaking engagements, books, information products and consulting and coaching services. In this episode Kathleen shares how it’s essential for experts to know how to stand out in a noisy market. To do that, they must be very committed to who they are and have the willingness to take risks and play full out. In her view, this is the surest path to power up for profits.

From Sales to Profits

Without sales you can’t have revenue. Without revenue you can’t have profits. So what can you do to grow sales?

1. • Don’t listen to the naysayers on sales. It’s not a dirty word.
   • Pickup the phone and call your network.
   • Engage the prospect in the call. It will take 4-6 conversations to close many deals.
   • Build your network but ensure they are venues with qualified candidates.

Cold Call Script

This is the script that Kathleen commonly uses when speaking to qualified prospects:

1. 1. Greeting “Hello”
   2. what they want
   3. what they’ve done in the past
   4. See if they’re a match
   5. Share the offer
   6. Let them know you would LOVE to work with them
   7. Ask for the sale “Would you like to get started?”

How To Find Kathleen Gage

Kathleen’s Power Up For Profits Websites include: