4 Step Sales Framing Process with Aaron Janx #131

aaron-janx4 Step Sales Framing Process with Aaron Janx #131

In this episode we focus on the first sales call you have with a prospective client. For many people its a struggle to know what to say, when to say it, and how to get the prospect to agree to become a client. Our guest is business coach Aaron Janx.  Aaron shares a sales framing process designed to close your prospect during the first meeting.

Sales Frame Process

Aaron and I spoke at length on his sales framing process:

Frame –   The seller takes control of the conversation. Then they ask the prospect to agree to share No or Yes if they are interested at the end of the sales call.
Pain – The seller gets the prospect to feel the uncomfortable situation emotionally. This prepares them to take action and  belief that the seller understands what they’re feeling.
Brain – The seller waits till the prospect asks about their product or service. This is very non-pushy. The prospect opens up to hear about the offering when they initiate curiosity. The seller explains their product or service as simply as possible with 4-5 benefits.
Win the Game – The seller waits until the buyer asks  about price. They are asked to set a number. This is a metric for how good of job the seller did explaining the value. That number is then used to close the deal.

How to Find Aaron Janx

You can find Aaron all over the web!

What are the Sales Process Steps

Here are some other episodes that talk about the sales process. Check them out today!