Mobile CRM and BYOD Sales Tools For 2015 with Will Kelly #41

Our guest today is Will Kelly, a respected journalist, writer and expert in mobile enterWill Kellyprise and BYOD systems. Today we discuss the tools and emerging technologies ALL sales professionals should consider in 2015.  Will and I chat about mobile apps, the value of cloud based software and how you should decide what is a best match for you.

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Emerging Trends

There is a move from BYOD to CYOD.  What does that mean?

BYOD – Bring Your Own Device .  In this case it’s YOUR smart phone, employers installs software on YOUR phone.
CYOD – Choose Your Own Device. In this case it’s the EMPLOYERS smart phone, fully provisioned.

Some people will balk at this blurring of private/public lines.  Some sellers would prefer to keep their contacts as their private list. Nevertheless employers will desire to provide tools because anything they can do to help sales people out in the field,  the better.

Apps of Note

Sellegy – 3rd party mobile app for splitting contacts that are private vs prospects/customers.

Huddle  – a challenger to Sharepoint that provides secure workspaces for sharing and working in the cloud.

Colligo Engage  – a brand new approach to enterprise collaboration. Colligo Engage  unites existing enterprise information systems together.

Predictions for 2015

  1. GoogleDocs market will shrink as MS Office 365 will grow. However this will not be the case for small businesses who will continual to cobble together technology that is free or low cost. SalesForce will not break into that market soon.
  2. The iPad will grow as a presentation tool.  Some sales presentation apps for the iPad mentioned:

    Story Desk – presentation app

    Showpad for sales media based presentations

    Kaon Interactive – 3D Interactive tools

  3. The Surface is not key to Microsoft’s success.
  4. Google and Microsoft subsume the lower end of mobile management
  5. The future is custom apps for specific organizations. Apps that provide secure access to the

I also mentioned Mike Muhney’s Vipor CRM in episode 35.  Check it out!

 Get Organized

If you’re new to sales or just starting your own business, you should be using  a CRM to keep track of your prospective clients. I’ve created a  brief guide that explains the benefits of adopting this type of system as well as a few links where you can find a zero or low cost CRM solution.

You can find and download the CRM Starter Guide here as a pdf file. Get ready for 2015 and download it now.

 

Good luck!